marketing

Message to the Guys: Donating Your Organs is Almost Like Sex

by Cara November 14, 2008

  This ad promoting organ donation appeared in a Belgian men’s magazine. The message at the bottom reads: Becoming a donor is probably your only chance to get inside her. Nice way to objectify women to get across your “altruistic” message, suggest that women are only good for “getting inside of,” imply that women who [...]

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A Response From Pepsi

by Cara October 20, 2008

Today, a Pepsi-Cola Company representative posted this comment on Feministe as a response to my post about the “lifeguard ad”: Official Response from Pepsi-Cola Company: Pepsi-Cola Company wants to assure you that there’s absolutely no Pepsi advertisement in circulation that even remotely resembles the creative in question. After investigating this matter further, we learned that [...]

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Target Women: Disney Princesses

by Cara October 18, 2008
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Rape Culture In Unexpected Places: New Pepsi Ad

by Cara October 17, 2008

IMPORTANT UPDATE: Pepsi has responded by denying and denouncing the ad.  Please see this post. Whoa. Other ads in the series show a monkey trading a Pepsi for the keys to a truck carrying bananas, and a young male trading a Pepsi for an astronaut’s space suit. This ad is hugely offensive on its very [...]

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Are they serious?

by Cara August 14, 2008

When I saw an email in my inbox with the subject “BEAUTY SECRET Bust-Firming Bra: 4 Weeks to a Firmer You,” I thought it must be spam with strangely correct spelling. But then I saw that the email from from Victoria’s Secret (whose emails I get virtually daily and delete unless they actually happen to [...]

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Target Women: Feeding Your Fucking Family

by Cara July 21, 2008

While I was gone, I missed the latest installment of Target Women. When Sarah Haskins proclaimed “well, your mom wants a manwich, too,” I just about pissed myself laughing so hard. (Would that fall under the “funny ’cause it’s true” category?) [For some reason that I've yet to figure out, I can't see the video [...]

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Do. Not. Want.

by Cara July 4, 2008

You know what would have made me really happy? Finding out that this was photoshopped and just a really fucked up joke. But. No, it seems that it’s not. Oh my. You know how a lot of guys seem to involuntarily tense up and bring their legs together when they see another man get hit [...]

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Target Women: Wedding Shows

by Cara June 2, 2008

A few weeks ago, I posted this Target Women video, a spoof news show segment about the way that yogurt is marketed. I was hoping that they’d do more, particularly because I thought the woman doing the segment, Sarah Haskins, was really funny. The folks at Current TV noticed and sent me the latest clip [...]

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Need a laugh?

by Cara May 12, 2008

Writing this blog everyday, I sure as hell do! And this cracked me up. If like me, you’re fed up with stupid sexist commercials, check out a few getting some feminist skewering: I want to see more of Sarah Haskins. And I also might have to start watching InfoMania. It kind of looks like VH1′s [...]

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Shampoo, Toothpaste and Vibrators: Perfect Valentine’s Day Supplies

by Cara February 14, 2008

In honor of Valentine’s Day, here’s this article from Newsweek about how drugstores are now starting to sell “sexual aids” right out there in the open with the non-sinful products:

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