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Fear and Condescension Are The Best Marketing Tools

by Cara July 19, 2007

So here’s a lovely What The Fuck moment for you: Taser is releasing a compact version of its product to the general public that is designed for women. Of course.  If there’s one thing women need, it’s taser guns.  Yup, that’s it on the left. As you see, there will be a range of pretty [...]

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Trust Women? More Like Trust Propaganda

by Cara July 9, 2007

A new study shows that women who are grateful for over the counter access to emergency contraception for themselves often do not support the option for other women.

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On “Chick Flicks”

by Cara July 8, 2007

Gloria Steinem has a thoughtful and funny piece about the guy who was unfortunate enough to use the phrase “chick flick” on a plane with one of the world’s most famous feminists. Before satirically offering up the genre of “prick flick,” Steinem reflects on how we classify movies as “chick flicks” to begin with, by [...]

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What’s your “perfect fit?”

by Cara June 28, 2007

I was flipping through the newest issue of Marie Claire (don’t judge me), and came across this utterly disgusting ad: The text on the right reads: “A complete line of styles to help you find your perfect fit, created by Allergan. Building on 55 years of experience, Allergan is a trusted leader in safety and [...]

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What’s behind door #3?

by Cara June 19, 2007

I was going to write a rant about anti-choicers. But then I realized that I’m too angry to write anything coherent and worthwhile. And I came across this beautiful piece of culture-jamming. It really made my day and gave me a much-needed smile. So go have a look. You won’t regret it. Thanks to Tricia [...]

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Condom Marketing Evolves

by Cara June 18, 2007

A new Trojan Condoms ad has been rejected by both Fox and CBS. The ad, which can be viewed in full here, depicts a bar full of attractive women and large pigs hitting on them. The women, smartly, reject the pigs. Then one pig gets up from the bar, goes to the bathroom, buys a [...]

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The things we do for “beauty”

by Cara June 16, 2007

The NY Times has another headache inducing article up, this time about the new array of “at-home” anti-aging devices that are being sold. These devices “emit” all kinds of crazy things– pulsing heat, L.E.D.s, and electrical currents. They are being sold for hundreds and hundreds of dollars for women to use at home, unsupervised, and [...]

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On porn, in theory and in practice

by Cara June 14, 2007

Roy, one of the coolest male-feminists and bloggers around, has a particularly thought-provoking post up at Feministe, where he’s guest-blogging for the week. It’s about porn, and how the stances that we feminists sometimes take on it have the potential to cause more harm to women who actually work in the sex-industry. Personally, this is [...]

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Does this camera look feminine to you?

by Cara June 8, 2007

The NY Times has an article about the increasing trend to market technology directly to women. And oh my, is it filled with gender absolutisms and completely unchecked stereotypes. You see, instead of just making iPods pink, companies are now designing specific devices especially for women. What exactly does that mean? Let’s find out: Eight [...]

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What We’re Ignoring in the Lybrel Debate

by Cara May 28, 2007

So here’s another article on the debate over the period-suppression pill Lybrel (written by a man, fyi). They seem to be everywhere, lately– every blog, every newspaper. [I'm not adding links both because they're ubiquitous and because few of them say anything original.] Let’s take a look: For women with severe physical symptoms—cramps, migraines, nausea—banishing [...]

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